TSW 2010 Silicon Valley Is Here!
The pre-conference activity at Technology Services World (TSW) is exciting; you can feel the buzz in the air as the main-event opening draws near. Five Professional Development Programs took place this morning, with great attendance and dynamic discussions.
As I made my way from room to room, one thing stood out: The atmosphere and the folks in the rooms made it conducive for open discussions. Some really great real-world experiences were shared, with empathetic and helpful response from peers and presenters alike.
Pre-Conference Learning
Dennis Gershowitz, principal of DG Associates, and Bill Moore, director of CEM training, DG Associates, presented “Building a Customer Experience Management Strategy to Acquire, Retain, and Grow Your Customer Base.” Attendees came away with new tools for successfully growing their business and service efforts.
Francoise Tourniaire, founder and principal of FT Works, discussed “Grow Your Top Line: Designing, Marketing, and Selling Support Packages.” Participants learned how to maximize support, serve diverse segments of their customer base, and improve their support portfolios.
Francoise Tourniaire Discusses Growing Your Top Line
Tim Matatanovich, president of Value and Pricing Partners, presented “Pricing Technology Services,” where the audience focused on providing value to the customer for profitable business growth.
In “Social Media Tools: Picking the Right Technology Strategy for Service and Support,” David Kay, principal of DB Kay & Associates, talked about what is working for social support; attendees left with a framework for building solid strategies for their organizations.
Listening In
And in the “Value Realization Workshop,” Mark Lacroix, managing partner of RTM Consulting, discussed how to assess client value and drive greater satisfaction and loyalty.
Taking Notes
With 35 percent year-over-year attendance growth and more than 700 in attendance, TSW 2010 Silicon Valley is already shaping up to be a stellar event.
Hope to see you here!
Suzanne Hite
Publications Editor
TSIA
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