Keynotes, Breakouts, and Tech Expo Action
Today began with four outstanding keynote presentations. In yesterday’s opening keynote, J.B. Wood presented a provocative picture of where the technology services industry is heading. This morning, TSIA’s Thomas Lah picked up where Wood left off, presenting a practical framework that technology companies can use to assess the impact of these market changes on company economics.

Next up was Eva Elmstedt of Ericsson, who discussed the transitioning telecom industry, followed by Richard Sills of CA Services, who spoke on the topic of IT services for the current and future market. Gary Budzinski of Hewlett Packard wrapped up the morning with a discussion of HP Technology Services transformation and its perspective on the future of infrastructure services.

My first stop of the morning breakouts was Thomas Lah’s “speed networking” session—a totally cool concept. Participants met one-on-one to discuss challenges they are currently experiencing in their organizations. Topics including service operations, managed services, services pricing, services marketing, education services, resource management, services delivery, and services engineering were put on the table for discussion. Each session was clocked at seven minutes, after which participants were instructed to change partners and topics, while the strains of the Jeopardy theme song played. The neat thing was that the face-to-face contact, the sharing of common issues, and the exchange of business cards created strong connections not only for the duration of the conference, but well beyond; in addition to current challenges being addressed, relationships were built for future problem solving. Stay tuned for more of this type of session delivery. We think its potential is significant.

Mid-afternoon, the action moved into the Tech Expo. John Ragsdale conducted the second of two Innovation Tours, focusing on the Recognized Innovator Award winners. He then took to the Solutions Stage at the TSIA booth for a look at the Solutions Heatmap, followed by interviews with solutions providers Oracle, KANA, Convergys, and Compuware.

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